Views from the Institute
Research, announcements and thoughts about fundraising
What does my life stand for?
In our latest community survey, fundraisers shared honestly about the pressures they face and the care they bring to their work. Drawing on philanthropic psychology, we explore gentle, practical ways to shift attention towards joy, gratitude and self-compassion, supporting your wellbeing so you can continue to nurture others with confidence.
Donation intention and threat – what’s the link and why does it matter?
Threats or danger posed by our environment are nothing new and have continuously challenged humans for centuries. Now we have new insight shedding light on how threats affect people’s intention to donate. What better time to understand the impact of threats on donation intention than right after a global pandemic? It turns out that this knowledge can seriously impact your fundraising!