Sponsor The Love

Thank you for taking the time to visit the sponsorship page for the Love Project 2.0. We’re delighted you’re here and hope we’ll have the opportunity to work together.

We are proposing an 18 month study that will:

1)    Identify how organizations currently communicate with their donors about love, with a specific focus on companionate and compassionate love

2)    Generate a taxonomy of love types used in different segments of supporters, different phases of the supporter journey and across different nonprofit causes

3)    Identify who and what are typically the focus of love in donor communications

4)    Determine how donors experience and express their love, and how it can be deepened

5)    Quantify the contribution of love to supporter well-being.

6)    Quantify the longer-term impact of love-based communication on actual donor retention

But we need your help to make the magic happen.

We are offering two categories of sponsorship:

1.       Project Sponsorship

a)    Acknowledgement of your sponsorship, including your logo, on the IFSP website for the duration of the project.

b)    Your logo would appear in all project publications and reports.

c)     We would offer a one hour Zoom presentation for your team, showcasing the learning from the research.

2.       Project Partners

 Project partners would receive all the benefits listed above. They will also receive the following additional benefits

a)       Project partners would be invited to nominate one member of their team to join the project steering group and thus help us to shape the project.

b)       We would also offer five hours of Professor Sargeant or Professor Shang’s time to help you think through how to build PhilPsych ideas into your business model. More time can obviously be purchased if discussions are fruitful.

c)       We would offer to make one presentation at a sector event or conference. The presentation would be made jointly with a member (or members) of your team. Any travel that may be necessary to meet this obligation would be charged at cost.

Proposal documentation and the background to the Love Project can be found

here

For more information about this proposal, please email kathryn@philanthropy-institute.org.uk

Previous sponsors of the Love Project 1.0 included: